Revolutionise your business with a plog15 February 2005
Blogging, the term for keeping a regularly updated journal on the web is fast becoming one of the most used methods to expand your business on a budget.
It's an easy way to publish content to a web site - you type what content you want (this is called a post), press one button and your content is online for all of your customers, clients and contacts to see.
There are many benefits blogging can bring to your business. If you want to increase your presence on search engine listings, blogging is one way to do it. Blog posts, when written around keywords and key phrases, end up in the top 10-20 places in many search engine lists. Now you can use the basic concept of blogging to revolutionise your business communications with a plog.
So what is a plog?
A plog is short for 'project log' like a blog is short for 'weblog' or 'web log'. A plog is a web-based tool used by businesses to keep tabs on group projects or other company information. Essentially, it is a private blog - only accessible by people you invite to join.
A plog is especially useful if you have staff members or other business contacts working away from the office. With a plog - which is often password protected or placed on a separate website to ensure security - everyone you invite to participate can contribute.
Co-workers can use a plog to create an archive of ideas and data for each project they work on. People can keep tabs at their own pace, visiting the plog as often as they wish. And because plogs are web-enabled, users can post website links to key documents on them, sparing their colleagues' email in boxes the burden of lots of attachments. A plog can easily take the place of non-essential emails, giving you more time to devote to making money.
